Demand Response

On Australia’s National Electricity Market the wholesale price changes every five minutes, and can swing from negative prices, as low as minus $1,000 per megawatt hour, to the market price cap of $23,200 within a single day. Demand response is the practice of shifting when your business uses electricity to take advantage of that volatility, rather than paying whatever the price happens to be at the time.

National Electricity Market
The National Electricity Market, where the wholesale price changes every five minutes. That volatility is the opportunity demand response responds to.

Where to start

The site covers the whole topic in detail. Depending on where you are in the journey, one of these three routes is usually the right starting point:

What is on this site

Each page covers one part of the picture:

Is demand response worth doing for your site?

Sites tend to be good candidates when they have flexible load that can shift in time, existing or planned on site generation or storage, and a large enough electricity spend that a modest percentage saving is material in dollar terms. The physical flexibility is usually not the hard part. What is missing is a quantified answer to what that flexibility is actually worth against real wholesale price volatility, which is what a feasibility study provides.

You can see what one of these simulations looks like, a replay of a full year of a wastewater treatment plant responding to real wholesale prices.

View a sample simulation ->

Where to from here

If your question is not answered on the site, the fastest way to get a specific answer is to start with a plant assessment, which is also the first step of the feasibility study itself.

Contact me ->